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[International Brand Building] Lecture Review: Promoting Innovation and Entrepreneurship under the Transformation of the Times, Taking Design as the Brand Foundation of Investment
2015.08.27
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Shenzhen Center for Design
CATALOG
SUMMARY:
The course explains brand recognition concepts and how design and brands work in the course. It also explains how to recognize the brand strategies and design needs of innovation, ways of planning and enhancing brand power, and the roadmap for creating new brands.